Alesya Spark
Nutrition Coaching
Brand building, website creation,
social media management
Holistic nutrition - relatively new knowledge, analysing person's physical, emotional and spiritual health and offering the patient a roadmap to recovery based on sound nutritional principles.

Alesya Spark is a certified nutrition coach, specialist in holistic wellness practices, hormone balance and GI Rehabilitation by the Institute of Integrative Nutrition. She studies Traditional Chinese Medicine at the TSM Institute Shenzhou in Amsterdam), and also attended courses at the Harvard Medical School. Member of The American Institute of Stress, specialist in bioresonance technologies and partner of Business Process Technologies.

She sees a person as an integral system, where the spirit, mind, and body are one. In her practice, she actively uses the proven techniques of mindfulness, coaching, and preventive diets as an integrative approach to healing.
ABOUT
OUR APPROACH
After the brainstorming session, we defined key values of the brand, mission, vision, target audience segments and positioning on the market. We identified the key professional area in order to stand out - integrative nutrition. We defined key visual associations, color scheme, moodboard and articulated brand values via the new website and Instagram content.
Content Strategy & Website Creation
02.
First we analyzed the current online presence on all platforms: social media, Google Search performance, and came up with recommendations and the project plan.
Brand Audit
& Brand Building
01.
Project Timeline:
September 2021 - ongoing
Client's Challenge:
Tell about holistic nutrition in light hearted, engaging, and intelligible way and attract clients
Alesya Spark is well known on the Russian market due to her DETOX program. Now she would like to build her brand and establish herself in Europe.

The aim of this project was to build out the brand, help structure her offers and build the website where her branding and offers are clearly displayed. Next steps would be to increase awareness of the business among relevant customer groups within the Netherlands and maximize conversion from brand awareness into purchase (booking of the appointment).
SOCIAL BUTTER ­­— DIGITAL MARKETING AGENCY EST.2021. BASED IN AMSTERDAM, CONTACT: INSTAGRAM, EMAIL
WORK
SOCIAL BUTTER ­­— DIGITAL MARKETING AGENCY
EST.2021. BASED IN AMSTERDAM,
CONTACT: INSTAGRAM, EMAIL