— WORK
SMM
Instagram profile is an important sales channel for the brand. The challenge was to design a visually appealing Instagram profile and content for women’s clothing brand in Moscow. Objective - to reflect the image of target audience - strong independent yet tender and feminine – woman from megapolis. Result: fully packed Instagram profile with relevant content, reflecting the brand identity.



Country: Russia
Assignment: to create content strategy for Instagram profile
HEDONISM
Clothing brand
Instagram profile is an important sales channel for the brand. The challenge was to design a visually appealing Instagram profile and content for women’s clothing brand in Moscow.
Objective - to reflect the image of target audience - strong independent yet tender and feminine – woman from megapolis. Result: fully packed Instagram profile with relevant content, reflecting the brand identity.


This is the story about mindful bodycare, naturalness and organic ingredients, bringing the best of nature to each and every item in the cosmetic set. The brand is manifesting the importance of relaxation and self-love day to day, because this is something that helps to hear your inner self. The challenge was to articulate the power of feeling, pleasure and gentle self via social media content.





Country: Russia
Assignment: develop a visual brand concept and content strategy for social media
Charonika (Cosmetic brand)
This is the story about mindful bodycare, naturalness and organic ingredients, bringing the best of nature to each and every item in the cosmetic set. The brand is manifesting the importance of relaxation and self-love day to day, because this is something that helps to hear your inner self.





The challenge was to articulate the power of feeling, pleasure and gentle self via social media content.





The brand was established with the intention ot promote Scandinavian watch design trend. It was important to reflect the message that accessories can look expensive without costing a lot of money. Key brand values - conciseness, moderation, classiness. The color palette is maintained in vibrant, natural tones. Leather and jewelry are the main elements of the composition, which when combined, tell a story. A story to watch.




Country: Sweden
Assignment: to reflect the concept of the brand in social media content



Mockberg (Jewelry brand)
The brand was established with the intention ot promote Scandinavian watch design trend. It was important to reflect the message that accessories can look expensive without costing a lot of money.



Key brand values - conciseness, moderation, classiness. The color palette is maintained in vibrant, natural tones. Leather and jewelry are the main elements of the composition, which when combined, tell a story. A story to watch.



Challenge: demonstrate aesthetics of the product, convey its taste and enjoyment through the screens.



organic groceries store
Country - United Kingdom
Assignment: content strategy development for Instagram; content creation, full account management







Fox & honey
diamanti
Luxury Diamond Jewelry Brand
Country: THE NETHERLANDS
Assignment: to devise a dynamic social media strategy that resonates with the target demographic, boosts online engagement, and drives increased traffic to Diamanti's new website.
Understanding your target audience and authentically representing your brand identity through high-quality visual content is pivotal to a successful social media strategy. For Diamanti, this translated into showcasing the brand's exquisite products while celebrating the accomplishments and individuality of the modern, successful Dutch woman.The engaging and visually rich social media strategy effectively drew visitors to the Diamanti website.
Audience Research: We began with an in-depth analysis of our target audience, focusing on their online behaviors, preferences, and perceptions around luxury.
RESULTS:
Strategy and Execution:
Visual Content Creation: Partnering with professional photographers and video specialists, we produced high-quality, captivating photos and videos that perfectly embodied Diamanti's brand identity and showcased the jewelry in the best light.
Content Strategy: Armed with our research insights and visually striking content, we curated compelling Instagram post topics designed to drive interaction and invite our audience to explore Diamanti's collections on the website.
SOCIAL BUTTER ­­— DIGITAL MARKETING
AGENCY EST.2021. BASED IN AMSTERDAM,
CONTACT: INSTAGRAM, EMAIL
WORK
SOCIAL BUTTER ­­— DIGITAL MARKETING AGENCY EST.2021. BASED IN AMSTERDAM, CONTACT: INSTAGRAM, EMAIL