Based on the conceptual core, we develop a design concept - a complex of visual metaphor, logo, color and font solutions. Within its framework, we develop the brand image both in physical and digital environments, creating a basic stylekit for social networks and brand materials.
We meet to fix the business task of the project and discuss the details. After the meeting, we collect a conceptual core / moodboard for you — a visual vector of the identity, an unchanging constant that will determine the aesthetic nature of the brand.
We compile all the developments on the identity into one document and describe the rules for their use. We prepare layouts for implementation: printing or further work, we provide a short action plan for the introduction of corporate identity.